Build trust and bring a space to life – with a Property Showcase Tour video
Do you have a space you are looking to sell or promote – but you’re not sure how to bring it to life or showcase the features?
Do you want to inspire prospective customers to see and imagine themselves in this space?
Are you looking for dynamic ways to attract wider attention and online engagement for your property?
If so, my presented property showcase tours videos – encompassing dual camera walk-through tours, simultaneously showing the property and explaining it features – will bring your property to life, while also building trust and interest with your prospective customers.
Who can benefit
Designed for estate agents and property managers with either commercial and residential property portfolios they need to promote in an efficient way within a quick turnaround.
Property Showcase Tour videos can be purchased as a one-off for a specific property, or bought in bulk for greater savings and for showcasing an ongoing turn around of multiple properties.
Minimum briefing or prep is required to get started; simply provide details of the features of the property you’d like included and I do the rest!
This can either be done virtually by providing the existing property listing, website details, or summarised in an email, or in person with an agent or rep attending the property during the filming.
Access to the property is required for approx 1 hour, for the filming to take place.
The space can be either vacant or occupied, depending on the nature of the property and the atmosphere you wish to portray, however when filming takes place there needs to be reasonable quiet and no unexpected interruptions ie. deliveries.
2. Dual-camera, presenter-led filming and dynamic editing
Filmed in one continuous shot and featuring two cameras; capturing both the presenters commentary and the visual tour of the property.
Trust and authenticity is built into this video style; as the continuous shot, combined with the relaxed and unscripted commentary from the presenter, signifying to viewers that this is all ‘real’ and authentic.
Once filming is complete, the video is edited using a dynamic split screen technique that allows the viewer to simultaneously see both the property and the presenter walking through it. Logos, website details, phone numbers, and any key property details can all also be added.
3. Publish on website, on listings and social media
The video file is delivered for publishing online. You can either publish it online yourself as part of your listing and wider promotional activities, or if required, online and social media management packages can also be arranged to manage this on your behalf.
For the fast moving property market, the video can be turned around same day if required (subject to scheduling)
Not only doesn’t this showcase both the property visuals and benefits with audio, it is also a highly unique and visually engaging style – perfect to grab prospective customers attention on social media and in listings.
Example Videos
Why it works
1. Help customers imagine themselves in the space, while also bringing to life its features
By placing a human figure within and dynamically moving through the space, it helps give customers a sense of context of what it would be like to be in the space themselves.
The presenter commentary simultaneously alongside the visuals, helps to link and remember the properties features and benefits – while also using the theory of storytelling to make this more engaging and memorable.
2. Natural presenting style builds trust and authenticity with the viewer
People naturally connect with other humans – so delivering the tour using a friendly, relaxed and authentic presenter helps prospective customers build trust in what they are seeing and hearing.
The single shot style of video also helps instil this sense of honestly and trust – as the viewer can see the presenter has remained engaged with them and the video is continuously rolling, so there is not anything that is being hidden or not shown to them.
3. Dynamic, quick turnaround, and affordable – perfect for fast moving online markets
Perfect for the fast-moving property marketing, these property showcases tour videos are designed to be low stress, low input requirements from estate agents and property managers – enabling them to focus on what they do best.
With a quick turnaround and affordable cost, these video can be purchased for a one-off property, or in bulk for an ongoing listings and for those greater saving.
Expert Experience
Property Showcase Tour videos are presented by myself, Liu Batchelor – a professional presenter who’s content has aired on channels including Sky, BBC and Amazon Prime Video.
Get in touch to showcase your property
If you’d like to arrange a property showcase video for a single or multiple properties, then please either use the email or form below
info (at) LVBcreative (dot) com
Also please feel free to connect with me via my social pages – where I regularly post new projects and media training tips